Jen Snow is recognized as an expert in helping brands (especially legacy brands) with growth that preserves authenticity, history, and tradition.
For more than 12 years, she was the Director of Brand & PR & Design & Digital & Communications for Russ & Daughters, where she was responsible for translating more than a century of the history and stories of a 4th generation NYC family business into a thriving national brand. Her business card said: YENTA.
She consults and advises on Jewish food, traditions, and customs for TV, movies, and theater. Her work can be seen in Uncut Gems, Sofia Coppola’s On the Rocks, This is Where I Leave You, Lola Versus, Law & Order: SVU, Difficult People, the 2015 Broadway revival of Fiddler on the Roof, Broad City, and more.
She was a Producer of Saturday Night Seder, which raised more than 3.5 million dollars for the CDC Foundation’s Coronavirus Emergency Response Fund. She produced 826NYC / 826LA / 826Valencia / 826National’s Revenge of the BookEaters tours, The 826NYC Art Auction curated by Marcel Dzama and David Zwirner Gallery, and she is the sometimes-secret force behind many other projects throughout NYC.
She has worked with institutions including 826NYC and the Brooklyn Superhero Supply Company, the Whitney Museum of American Art, the Museum of Modern Art, the Judd Foundation, the National Museum of American Jewish History, Museum of the City of New York, The Tenement Museum, The Village Voice, The New Yorker Festival, The Paris Review, the Jewish Museum, the National Book Awards, Center for Jewish History, Jewish Food Society, and Reboot.
She also produces book launches, dinners, discussions, fundraisers, events, social media and marketing strategies, websites, and podcasts in the worlds of the arts, music, literature, food, and more.
